Building a positive identity for any type of business can be an overwhelming task. However, it is an imperative part of creating a successful business. One of the most important tools that can be utilized in the world of business is to design a logo that appeals to the public and draws attention to your business and its services. Using a logo is a great tool for improving the image of your business. Daycare logos must showcase the services that are offered and identify with this client market. Any logo used must stand out above the others in order to attract the most business. There are certain elements required in the design of a daycare logo. In the following, each of these elements is briefly discussed.
Great Color Choices
In order to deliver the right kind of message about any daycare establishment, you must select the proper colors. A daycare should be a fun and happy place for children and one that gives parents and guardians a feeling of safety and security. Many of the best color choices for a daycare logo are bright, vibrant colors such as yellow, green, red and blue. Primary colors are the best choices. Combinations of vivid colors against a background of white appeal to an audience looking for child care services. It is best to never use more than two colors. However, this type of business can use more than two colors if desired without the fear of appearing tacky or overwhelming.
Images to Appeal and Attract
When designing a daycare logo, it is important to choose the right type of image. This image is often the one element of the logo that parents and children are going to remember. Logo images are many times the part of the logo that helps an individual to identify with the business. Animals, flowers, cartoon characters, toys and other child oriented images are the best choices. These images grab the attention of children and give parents a feeling that your business caters to every need of the child.
Font Selections
Another design element to consider is the type of font. Your choice in font can create an even more appealing daycare logo. There are many different types of fonts that are child oriented. Comic Sans is a great example of a child-like font. Other larger and block style fonts can be great selections as well. Font can help in attracting attention to the daycare. It should be a font that is clearly legible and one that is memorable to potential clients.
Text for the Design
If a daycare business prefers to use some sort of text, it should be limited to five words or less. Any more than this amount may be overwhelming and appear tacky. Some daycare business has a certain slogan that is child based in order to attract new business. For example, a great slogan for a daycare may be “Come Stay and Play.” These four words might be located at the bottom of the logo design or even in a circular pattern around the image.
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