One of the most popular types of food in the world is Italian. Italian cuisine has an enticing appearance, fabulous taste and splendid ingredients. Food lovers can take advantage of many different Italian restaurants serving many varieties of the cuisine. In order to attract patrons into your Italian restaurant, you will need a well-designed logo. This logo should give a clear visual representation of your food establishment. A potential customer should be able to tell a lot about your cuisine and the atmosphere within the Italian restaurant. Certain design elements must be included in your logo in order for it to be successfully used as a marketing tool. These elements are briefly discussed in the following.
Captivating Color Choices
An important element in the design of your Italian restaurant logo is the color. Your color choices should be ones that will make a striking impression and attract patrons. You want to choose colors that will entice the appetite and cause excitement. With excitement, hunger usually follows. Many Italian restaurant logos include colors such as yellow, orange, green, red, black and brown. These are common colors found in the Italian cuisine. Your restaurant's divine cuisine and comfortable atmosphere will be clearly represented by the colors you use. Keep in mind that too much or too many colors will create a tacky and cheap appearance in your logo design. Colors chosen should contrast with each other well in order to produce the best possible effect.
Choosing an Image for Your Design
Adding appeal to your Italian restaurant logo has never been easier than with images such as Italian themed spices and other ingredients. Some logos feature grapes, wine, olives, cheese and more. Pizza is often the image used by many Italian restaurants especially if this is popular menu choice. In some Italian restaurant logos, only the outline of a chosen image is used. This helps in making the logo more memorable in the minds of the public. If an image is too detailed, it tends to be forgotten and less recognizable.
Font Choices and Text Selecting
An Italian restaurant logo can be greatly enhanced by the style of font that is chosen. Bold fonts are the best for accentuating the look of your logo. You want to choose block style lettering and create a clearly visible logo. Your Italian restaurant logo may become the branding identity that the public associates with your business. Times New Roman and Ariel are among the top choices in font for this type of logo.
When selecting text for your logo design, it is important to place a limit of four to five words. This is best for preventing a cluttered or tacky appearance. You may opt to only present the name of your Italian restaurant in the text. However, your business may have a slogan or phrase that can also be used. Most text appears at the bottom of the logo. Some choose to encircle the image in the text of their designs.